Power Joule Limited

Power Joule Limited is a renewable energy company committed to create access to clean and affordable energy products to the Kenyan market. We are manufacturers of high quality briquettes and agri-waste pellets. The company has an operational briquette facility in Nairobi, Kenya, and is looking to launch another pellet manufacturing facility in Nakuru.

Fundraising

This venture has not initiated a round of financing on this platform. If they choose to, the summary of the fundraising round will appear to registered investors here.

Idea

We have an elevator pitch. We are already working in <abbr title="Base of the Pyramid">BoP</abbr> markets and want to improve our current offering.
We have an elevator pitch. We are already working in BoP markets and want to improve our current offering.

With the ever increasing scarcity of clean and affordable fuel in Kenya we have come up with an intervention which introduces reliable and affordable biomass pellet manufacture which go a long way in reducing daily expenditure on cooking fuel and generating income for those engaged in the pellet marketing and distribution.

Team

Our founder has the business savvy and persistence to turn ideas into a company. We can build the product. Given the time and money, we can deliver on our promises.
Our founder has the business savvy and persistence to turn ideas into a company. We can build the product. Given the time and money, we can deliver on our promises.

1. Johnson Gituma - Managing Director An Energy Engineering graduate and also a CPA II holder. 2.. Patrick Kingori- Production Manager An Energy Engineer with a major focus on Energy to Waste Management. 3. Monica Wanjira - Marketing Manager


Product

We have a demo or prototype and are ready for the next step. We have developed the product ourselves and own all of the <abbr title="Intellectual property (IP) rights are legally recognized exclusive rights to creations of the mind.">IP</abbr> for the product.
We have a demo or prototype and are ready for the next step. We have developed the product ourselves and own all of the IP for the product.

The product has been developed and passes the lab tests. We still need to pilot it on a small scale in different market niches, to see how well this product can be adopted.

Revenue

We plan to monetise our offering in the next phase.
We plan to monetise our offering in the next phase.

The will manufacture biomass pellets that will be used in gasifier stoves for cooking and heating. The stoves will be distributed to our target market (households and hotels) by a franchise model. The project will make its revenue from those clients who have adopted the cook stove franchise model and have a daily need for pellets for cooking and heating.


Inclusiveness

We involve low-income groups as consumers.

The company target market is individual households and hotels that require heat for their day to day operations. For every tonne of pellets sold the company will generate around 45% profit which will be go a long way in suntanning the project as well as opening new markets in future.

We involve low-income groups as consumers.

The company has made a straight forward comparison between using pellets as supposed to charcoal. We anticipate to produce 698 tonnes of pellets in the first year which will save about 4,257 tons of CO2. We also anticipate to create 50 direct jobs in the next two years.

  1. Idea and Stage

  2. Team and Organization

  3. Market and Marketing

  4. Finance

  5. Impact

  6. Investment

Team

Updates