About Me

We need more MAD people in the world - people who use their skills to Make A Difference, and through my work I strive to identify, encourage, inspire, support and build relationships with MAD people.

I believe business solutions are the most effective way to tackle social challenges.

Working with corporates, accelerators and social entrepreneurs I develop profitable and scalable business models that have a positive impact on society. Examples include developing inclusive business strategies for global corporates, training programmes for accelerators and coaching sessions for social entrepreneurs.

Tackling high levels of unemployment in developing markets is of particular importance to me.

6 years ago I travelled through Botswana, Zambia, Mozambique, Tanzania, Kenya, Nigeria and Ghana and fell in love with the entrepreneurial spirit I encountered across the continent. Since then I have been working with business accelerators to provide entrepreneurs with the skills and networks to grow their businesses and in turn create job opportunities in communities of high unemployment.

Since relocating to Sweden I have started ReStock, a social enterprise that aims to eradicate food waste throughout Kenya's fresh produce value chain.